Revenue AI transformation, built in your stack and owned by youBook a systems review →
PegasusGTM
Framework
Pegasus Revenue OS
Services
GTM engineeringRevOpsAI agentsPlays
Industries
Professional servicesManufacturing and industrialBanking, financial services and insuranceLogistics and supply chainB2B SaaS and technologyHealthcare and life sciencesReal estate and proptech
Pegasus GTM
Resources
BlogGTM tools directory
AboutTeam
Book a GTM systems review

AI agents

AI agents for the workflows that move revenue.

We design, build and run AI agents across the whole revenue cycle: acquire, convert, retain and expand. Research, qualification, CRM hygiene, renewals and competitor watch, each one inside your tools, showing its sources, and handing anything that matters to a person.

Book a GTM systems reviewSee the agents
# Account research agentagent: account-researchtrigger: meeting_booked  # 24 hours before the callreads:  - crm: [account, contacts, open_deals, last_activity]  - web: [company_site, news, filings]writes:  - crm.note: brief  # draft, marked unreviewedreview:  required: true  by: meeting_ownerguardrails:  cite_sources: true  never: [email_prospect, change_stage]logging: every_runmodel: your_approved_provider

What is holding your team back

Two people usually sign off on AI agents: the revenue leader who wants the time back, and the technology leader who has to trust it. Here is what each of them is dealing with.

For CROs and VPs of Sales

01

Your team spends half its week on work that is not selling.

What it costsExpensive people doing research, notes and data entry.

What changesAgents prepare the briefs, notes and CRM updates. People sell.

Revenue OS · Agents
02

You tried an AI SDR. It sent a lot and booked little.

What it costsBrand damage, and a contract you regret.

What changesAgents draft, people approve and send. Nothing reaches a buyer unreviewed.

Revenue OS · Agents
03

Inbound enquiries out of hours wait until morning.

What it costsWarm buyers cool off, or book with someone else.

What changesAn assistant answers, qualifies and books, then hands over to a named person.

Revenue OS · Flow

For CTOs, CIOs and Heads of AI

04

AI pilots everywhere, nothing in production.

What it costsBudget spent, and nothing to show the board.

What changesOne agent at a time, with a test set and pass criteria before go-live.

Revenue OS · Loop
05

Customer data ends up in tools you never approved.

What it costsSecurity and compliance exposure you cannot see.

What changesAgents run inside your stack, through the provider and region you approve.

Revenue OS · Agents
06

Every vendor wants your data on their platform.

What it costsLock-in, and a rebuild if you ever leave.

What changesPrompts, code and evaluations live in your repo. You can switch provider.

Revenue OS · Context
07

Nobody can tell you what an agent did, or why.

What it costsYou cannot defend it to an auditor or a customer.

What changesEvery run logged, every source shown, every change versioned.

Revenue OS · Loop

Agents we build

Five of the agents revenue teams ask for most. Each one is reviewed by a person before anything important leaves.

A brief before every first call, with the sources it used, checked by the rep.

How every agent runs

The same loop for every agent we build: a trigger, the work, a person, a record, and a weekly check on quality.

How every Pegasus GTM agent runsA trigger starts the agent. It reads your CRM, documents and public sources, then produces a draft or proposed action. A person approves, edits or rejects it. The result is written back to your systems and logged, and a weekly evaluation on real cases feeds back into the agent.Triggera meeting, a form, astale dealAgent worksreads your CRM,documents and the webDraft or actiona brief, a reply, afield updateHuman reviewapprove, edit or rejectWrite back and logCRM updated, every steprecordedEvaluateweekly, on a test set built from your real casesNothing important leaves without a person seeing it. Every run is logged and measured.How every Pegasus GTM agent runsA trigger starts the agent. It reads your CRM, documents and public sources, then produces a draft or proposed action. A person approves, edits or rejects it. The result is written back to your systems and logged, and a weekly evaluation on real cases feeds back into the agent.Triggera meeting, a form, a stale dealAgent worksreads your CRM, documents and the webDraft or actiona brief, a reply, a field updateHuman reviewapprove, edit or rejectWrite back and logCRM updated, every step recordedEvaluateweekly, on your real casesNothing important leaves withouta person seeing it.

A person where it matters

Anything sent to a customer, any price and any risky change is approved by a named person. You decide what an agent may do on its own.

Sources shown

Every brief, summary and draft links to what it was built from, so a rep can check it in seconds.

Logged and measured

Every run is recorded. Each agent has a test set built from your real cases and is re-checked after every change.

Your data, your model

Agents run in your stack, through the model provider and region your security team approves. Prompts and evaluations live in your repo.

The Pegasus agent system

Four agent families.
One revenue cycle.

Sixteen agents across acquire, convert, retain and expand, all running on one CRM, one set of signals and one set of review rules.

  1. 01AcquireFind the right accounts, and why now
  2. 02ConvertTurn interest into pipeline that closes
  3. 03RetainSee risk early, renew on purpose
  4. 04ExpandSpot growth inside the accounts you have
01

GTM agents

Find the right accounts and start the right conversations.

  • Account and meeting briefs

    Public sources and CRM history condensed into a brief before each call, with citations.

    Acquire
  • Signal detection

    Hiring, funding, leadership changes and site visits matched to your ICP and routed to the owner with the reason.

    Acquire
  • Outbound drafts

    Personalised first drafts built from the signal and the brief, approved and sent by a rep.

    Acquire
  • Inbound assistant

    Answers first questions on your site or chat, qualifies, books a meeting and hands over to a named person.

    Convert
02

RevOps agents

Keep the pipeline clean, current and honest.

  • CRM clean-up agent

    Duplicates, missing fields, bounced emails and stalled deals found daily, with safe fixes applied and the rest queued.

    Convert
  • Call notes to CRM

    Recorded calls turned into a summary and the fields reps forget: next step, decision date, budget owner.

    Convert
  • Pipeline inspection

    Stalled deals, slipped dates and missing next steps flagged every week, with a forecast note for the manager.

    Convert
  • Proposals, RFPs and questionnaires

    First drafts of proposals, RFP answers and security questionnaires from your approved answer bank, edited and sent by a person.

    Convert
03

Customer agents

Keep the revenue you already won, and grow it.

  • Customer health and churn risk

    Usage, tickets and billing combined into a health score, with at-risk accounts flagged to the owner every week.

    Retain
  • Renewal prep

    A renewal brief 90 days out: value delivered, open issues, stakeholders and the risks to address.

    Retain
  • Onboarding follow-through

    New customers tracked against their first milestones, with nudges drafted when one slips.

    Retain
  • Expansion signals

    Growth in seats, usage, hiring or new sites surfaced as upsell and cross-sell openings for the account owner.

    Expand
04

Commercial intelligence agents

Know what your market and competitors did this week.

  • Account intelligence

    Target and customer accounts researched continuously, with changes written to the CRM and a brief on request.

    Expand
  • Competitor watch

    Competitor websites, messaging, launches, job posts and reviews tracked, with what changed summarised weekly.

    Acquire
  • Pricing intelligence

    Competitor pricing and packaging changes detected and summarised, with suggested responses for a person to review.

    Convert
  • Executive briefing

    A weekly market and pipeline briefing for the CEO, CRO and CMO, delivered to Slack or email.

    Expand
  • Sources shown on every output
  • A named person approves what matters
  • Every run logged and measured
  • Built in your stack, owned by you

Fixed-price sprints

Each sprint ships a working set of agents in your stack, scoped in writing before we start. The price depends on your systems and data, and is agreed after the review.

Revenue Intelligence Sprint

$15k–25kfixed price

Know who to talk to, and why now.

  • Signals and research

    Signal detection, account research and enrichment across providers.

  • Scoring and CRM

    Account scoring and CRM updates, with the reason recorded.

  • Rep output

    Rep briefs, outbound drafts and weekly reporting.

Scope this sprint

Customer Retention Sprint

$20k–30kfixed price

See churn coming, and walk into every renewal prepared.

  • Health score

    Usage, tickets and billing combined into one score per account.

  • Renewals

    Renewal briefs and churn-risk alerts to the account owner.

  • Expansion

    Onboarding follow-through and expansion signals in the CRM.

Scope this sprint

Commercial Intelligence Sprint

$20k–35kfixed price

Your market, competitors and key accounts, watched every day.

  • Monitoring

    Competitor, pricing and market monitoring with change detection.

  • Accounts

    Account intelligence and trigger detection on your target list.

  • Delivery

    A weekly executive briefing, delivered to Slack and the CRM.

Scope this sprint

How an engagement runs

The same four steps whatever we build. The first one is small, fixed-fee and useful on its own.

How an engagement runsFour steps: a fixed-fee review, a signed scope, a build in weekly releases inside your tools, and a handover of documentation, training and admin access. Ongoing support is optional.1ReviewFixed feeWritten findings on yourstack, data and process.Yours whether or not you hireus.2ScopeSigned firstWhat we build, what we donot, which tools it touches,and who owns each part.3BuildWeekly releasesInside your tools. The oldway keeps running until thenew flow is proven.4Hand overYoursDocumentation, recordedtraining, and admin access inyour name.Optional: ongoing support, published hours, cancellableHow an engagement runsFour steps: a fixed-fee review, a signed scope, a build in weekly releases inside your tools, and a handover of documentation, training and admin access. Ongoing support is optional.1ReviewFixed feeWritten findings on your stack, data andprocess. Yours whether or not you hire us.2ScopeSigned firstWhat we build, what we do not, which tools ittouches, and who owns each part.3BuildWeekly releasesInside your tools. The old way keeps runninguntil the new flow is proven.4Hand overYoursDocumentation, recorded training, and adminaccess in your name.Then optional ongoing support, cancellable

Questions

Which AI models do you use?

The provider your security team approves, such as Anthropic or OpenAI models, in the region you need. Prompts and evaluations live in your repo, so you can switch provider without starting again.

Will agents email prospects on their own?

Only if you decide they should, and only after they have earned it on a measured test set. By default every outbound message is drafted for a person to approve.

How do you know an agent is good enough?

Each one has a test set built from your real cases with clear pass criteria. You see the results before go-live, and they are re-run after every change.

What does it cost to run?

Model usage is billed by the provider directly to you. We estimate it in the scope and set alerts, so it cannot surprise you.

Do you need our data to train a model?

No. Agents use your data at the moment they run, inside your systems. Nothing is used to train a model unless you choose a provider and setting that does.

Put your first agent to work

Start with a fixed-fee GTM systems review. We will tell you which agent or sprint is worth building first, and which ones are not.